

A Burn, A Roast, and the Business of Healing
A Friday afternoon burn while prepping Shabbat dinner became a powerful reminder of what it means to heal. From kitchen accident to clinical care, I treated my own wound using the same tools I’ve helped bring to market. This post is about pain, purpose, and the business of healing—body and soul.

Boruch Meir "Meyer" Greenbaum
Jun 43 min read


Strength for the Weary - A Business of Soul Reflection at 35,000 Feet
From weary to awakened—how one morning blessing reframed my day at 35,000 feet.

Boruch Meir "Meyer" Greenbaum
May 222 min read


What I Learned at McKesson's National Sales Conference About Values-Driven Business
After three intense days at the McKesson Medical-Surgical National Sales Conference, I found myself unexpectedly moved—not just by the scale of the event or the industry announcements, but by a quiet moment of recognition from a respected manufacturer. It reminded me that values-driven leadership isn't just noticed… it’s needed. This is a reflection on that moment, what it taught me about the Business of Soul, and why companies built with integrity will always win the long ga

Boruch Meir "Meyer" Greenbaum
May 212 min read


The Business of Soul
What if success meant staying true to your soul? Discover how real leaders build businesses that reflect who they are—and why it matters more than ever.

Boruch Meir "Meyer" Greenbaum
May 112 min read


Go Straight, or Go in Circles
Trade Turmoil, Tariff Gymnastics, and the Power of Walking Straight
Fresh from the IMCO conference, I dive into the chaos of today’s global supply chains—where tariff circumvention industries are booming, and companies must choose between shortcuts and sustainability. A childhood Yiddish lesson reminds me: go crooked, and you’ll walk in circles. Go straight, and you’ll get there—with dignity, clarity, and purpose.

Boruch Meir "Meyer" Greenbaum
May 83 min read






