

Go Straight, or Go in Circles
Trade Turmoil, Tariff Gymnastics, and the Power of Walking Straight
Fresh from the IMCO conference, I dive into the chaos of today’s global supply chains—where tariff circumvention industries are booming, and companies must choose between shortcuts and sustainability. A childhood Yiddish lesson reminds me: go crooked, and you’ll walk in circles. Go straight, and you’ll get there—with dignity, clarity, and purpose.

Boruch Meir "Meyer" Greenbaum
May 83 min read


Zokef Kefufim – The Blessing That Straightens the Bent
What collapsing in a Brooklyn hotel taught me about standing tall — body, business, and soul.

Boruch Meir "Meyer" Greenbaum
Apr 234 min read


The King of Content: On Truth, Business, and a Lesson from the Rebbe
The Lubavitcher Rebbe, Rabbi Menachem Mendel Schneerson, whose recorded words continue to inspire generations across the globe. This...

Boruch Meir "Meyer" Greenbaum
Apr 84 min read